International Game Technology PLC Announces New Digital & Betting Business Segment And Provides Investor Day Update

Segment comprises high-growth iGaming and sports betting businesses

LONDON, Sept. 8, 2021 /PRNewswire/ — International Game Technology PLC (NYSE: IGT) (“IGT” or the “Company”) today announced that it has established a dedicated Digital & Betting business segment, comprising its iGaming and sports betting activities that were previously part of the Global Gaming segment. As a result, beginning with the third quarter of FY2021, IGT will report results under three business segments: Global Lottery, Global Gaming and Digital & Betting. The IGT iLottery business will remain part of the Company’s Global Lottery segment.

IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 11,000 employees. For more information, please visit www.igt.com.

IGT (NYSE:IGT) is the global leader in

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Wildcat SEO wins the 2020 award for best digital marketing agency

Creating cost effective solutions to generate steady profits

The American Marketing Association has awarded them the 2020 Best Digital Marketing Agency.

The company’s success is attributed to its commitment to providing clients with affordable, high-quality customized services to meet their needs.

A well-deserved Tucson SEO and Digital Marketing Award

It is a well-deserved honor given their recent work with their Tucson SEO clients in providing SEO services, web development, and practical solutions to drive more crowd online and more sales.

They have created professional websites in the region and their expertise at SEO services that deliver tangible results.

They

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Digital entrepreneur shares five internet marketing trends postcrisis

According to Denis Lagutenko, who is a serial entrepreneur with two internationally operating digital companies under management, the main symbols of the online marketing postpandemic are the two E’s – economy and efficiency. The former implies the automation of all existing processes and the latter is about targeted advertising.

This article describes the brand new technologies for auditory analysis and content production, which the founder of AdsProfit and ADSbase digital agencies plans to implement along with expanding capabilities of already existing services for helping worldwide brands promote themselves.

Remarketing

During the Covid-19 pandemic, the digital world saw constantly growing outreach

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Digital Promotions, Partnerships with Sports Channels to Offer Growth Opportunities in Internet Sports Betting Market, Says TMR

ALBANY, N.Y., Aug. 19, 2021 /PRNewswire/ — The Internet sports betting market is expected to garner considerable growth, owing to an increase in online betting due to the COVID-19 pandemic lockdown and the relaxations in regulations regarding betting across different regions.

The global popularity of sports such as football, basketball, cricket, boxing, and others will assure expansion of the Internet sports betting market during the forecast period of 2021-2031. The transition from physical betting to online betting due to the strict COVID-19 regulations is likely to fuel market growth.

Players in the Internet sports betting market are striving to

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Key Advantages Of Digital Marketing For Business Growth

There are several advantages to employing both conventional and digital marketing. However, more businesses are migrating away from traditional marketing and toward digital marketing. Because more and more individuals are utilising the internet, businesses and marketers may simply interact with and reach their consumers.

So, what exactly is Digital Marketing?

Digital marketing is the use of the internet to advertise items or services through a variety of online channels. One example is social media. Many businesses have begun to increase their investments in digital marketing and have seen positive results. If you’re not sure what the advantages are, here are

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How To Use Storytelling In Digital Marketing To Transform Your Business

By Matt Bertram, Enterprise SEO Consultant at EWR Digital and co-host of the SEO podcast “The Unknown Secrets of Internet Marketing.”

Have you heard marketing analysts talk about using more informal ways to market products and services?

Perhaps one that involves creative narratives instead of line-by-line scripts?

Chances are you have, and it’s called brand storytelling.

Brand storytelling has been around for years, but its popularity is skyrocketing as digital marketing overtakes its print-form predecessor.

Storytelling in digital marketing addresses the needs of a fast-paced society in which people cut through the fluff and look to receive

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Hennessey Digital CEO Releases Book on Law Firm SEO; Agency Leads Digital Marketing for the Legal Industry

NORTH HOLLYWOOD, CA / ACCESSWIRE / August 3, 2021 /Jason Hennessey, an internationally recognized SEO expert and the founder and CEO of Hennessey Digital, a leading digital marketing agency for the legal industry, has released his debut book, Law Firm SEO.

An early pioneer of SEO for law firms, Hennessey has studied SEO for over 20 years and founded Hennessey Digital in 2015.

In Law Firm SEO, Hennessey shares his years of SEO knowledge, breaking down the philosophical and technical elements of SEO so readers know exactly how to execute a successful SEO strategy and

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